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Bill Imada, expert on Millennials, to speak at Hendrix College Jan. 11

Jan 4, 2019

CONWAY – Bill Imada, founder, chair and chief connectivity officer of IW Group and co-founder of the National Millennial Community, will speak at 3 p.m. Jan. 11 at Reves Recital Hall, Trieschmann Fine Arts Building, on the campus of Hendrix College.

The event is free and open to central Arkansas business leaders and employment recruiters.
Imada will speak on how businesses can engage, motivate, and manage employees who are part of the Millennial generation.

For nearly three decades, Imada has worked with some of the top domestic and global companies, including City of Hope, Coca-Cola, General Motors, HBO, Lexus, McDonald’s, MGM Resorts International, Southern California Edison, Toyota Motor Sales, USA, Inc., Walt Disney Imagineering, Warner Bros. Pictures, Walmart Stores, Walt Disney Studios, Wells Fargo, Westfield Malls and many others. His areas of expertise include advertising, branding, multicultural communications, experiential marketing, crisis management, partnership marketing, public relations, and workforce development.

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